Grow Your Business with the WhatsApp Business API Solution

Why Are Businesses Switching to WhatsApp Business API?

WhatsApp Business API allows you to scale customer communication with automation, multi-user access and CRM integration, making it ideal for improving service and engagement efficiently.

Feature / Version WhatsApp WhatsApp Business App WhatsApp Business API
Target Users Individual Users Small Businesses Medium to Large Enterprises
Multiple Users
Device Limitation 1 phone per account 1 phone per account Accessible via platform or web login
Business Profile ✅ (Verified available)
Message Templates
Auto Replies ✅ Basic features ✅ Advanced automation
Broadcast Messages ✅ Up to 256 recipients ✅ Up to 256 recipients ✅ Unlimited (with user consent)
CRM Integration
Chatbot Support
Analytics & Reports ✅ Basic statistics ✅ Advanced reports
Marketing / Promotion ⚠️ Limited ✅ (Requires template approval and user consent)
API & Custom Workflows

Unified Messaging Inbox

Manage All WhatsApp Message from One Central Hub

Easily manage all your WhatsApp numbers and messages in one place with a single, unified platform.

Centralized customer profiles with full conversation history, contact info, and notes.

Multi-agent Access

Scale Customer Support Without Limits

Multi-agent Access

Multi-agent support so your whole team can handle inquiries using the same official WhatsApp number.

Conversation Assignment

Conversation assignment routes chats to the right team member based on topic, priority, or availability to ensure faster and more effective responses.

Conversation Tagging

Conversation tagging lets you categorize chats by topic, priority, or status, making it easier to organize, filter, and follow up efficiently.

Visual Chatbot Builder

Design Smarter Conversations Visually

Design smart, automated chat flows with a drag-and-drop builder — no coding needed.

Auto-reply to FAQs with pre-designed conversation flows.

AI Chatbot

Turn Every Chat into a Qualified Opportunity

With integrated AI capabilities, the system delivers smarter, more accurate responses and automates follow-up tasks—enhancing customer interactions and streamlining operations for greater efficiency.

Broadcast Messaging

Drive Conversions with Smart Broadcast

Send personalized promotions, reminders, or updates via WhatsApp—helping you engage the right audience at the right time and boost conversion rates.

WhatsApp broadcast messages typically achieve click-through rates (CTR) of 35–60%, significantly higher than traditional emails.

System Integration

Sync Every Client Touchpoint with Your Business Ecosystem

Seamlessly integrate conversations with your CRM, booking, or workflow systems to streamline processes, track leads, and boost productivity.

Sync and share information seamlessly to enable cross-department collaboration.

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It helped us cut communication costs significantly by automating customer updates and consolidating all channels into one system.

Alex Wong

Retail Manager

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I often replied late and lost potential clients. Now, everything is in one place with auto-replies and booking updates, so I can focus on serving my clients without the stress.

Karen Lee

Owner (Beauty Centre)

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It’s hard to hire extra staff these days, but this system helps us respond faster, track issues better, and significantly cut down on manpower costs.

Mr. Chan

Property Management Manager

Frequently Asked Questions

What is WhatsApp API and how is it different from WhatsApp Business App?

WhatsApp Business API is built for medium to large businesses. Unlike the WhatsApp app, it supports automation, team access, message templates, CRM integration, and large-scale messaging.

Can I send promotional messages?

Yes, with template approval and customer opt-in, you can send marketing messages, offers, updates, and event reminders.

Can I use the WhatsApp or WhatsApp Business app to handle messages from the WhatsApp Business API?

No, you cannot use the WhatsApp or WhatsApp Business app to manage messages through the WhatsApp Business API. However, our platform offers a dedicated app that is as easy to use as WhatsApp but much more powerful for managing multiple messages and accounts.

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